Пекарня премиум-класса в русском стиле, где подают традиционный хлеб из разных регионов России. Натуральные ингредиенты, ручная работа, аутентичная рецептура. Ароматный бородинский, карельские калитки, сибирские шаньги, архангельские колобки и донские курники. «Коврига» для тех, кто знает цену настоящему хлебу.



Ребрендинг глазами AI
В ходе создания проекта, мною были использованы такие нейросети, как Сhat GPT 4o, Recraft. За основу я взяла стилистику и основные идеи предыдущего проекта, которые я преобразила с помощью искусственного интеллекта.
Логотип
Generate a clean logo design for the artisan bread brand “KOVRIGA”. The logo should reflect warmth, craftsmanship, and simplicity — inspired by traditional baking and natural materials. Style: minimal, rounded, slightly vintage yet modern; could include a simple symbol like a bread shape, a wheat ear, or a rising dough circle. Typography: soft rounded sans-serif font (similar to Nunito Sans or TT Commons Rounded). Color palette: warm gradient combinations — red-orange, yellow-orange, or red-white; also provide neutral monochrome version (brown or beige on white). Background: clean neutral backdrop (white, beige, or very light warm tone). No mockups, no packaging — just the standalone logo centered, high resolution, ready for identity use. Keep the logo feeling handcrafted, warm, and natural, matching the “KOVRIGA” brand aesthetic.
Шрифтовое решение
Create a full English alphabet font design inspired by the “KOVRIGA” logo style. The typeface should be serif, elegant, and geometric with clean proportions. Letters should have a modern yet artisanal feel, referencing traditional bakery aesthetics. The font should be uppercase only, with slightly narrow spacing and sharp but soft serifs. Color of the text — warm white, displayed on a kraft paper background or neutral beige surface. The design should look natural, handcrafted, but minimalistic and premium, evoking warmth, bread texture, and craftsmanship. Generate all uppercase English letters (A–Z) in a consistent font style. Avoid decorative elements — focus on clarity, elegance, and warmth. Visual style references: the “KOVRIGA” logotype — balance of traditional and modern typography, inspired by natural materials and bakery branding.


Цветовая палитра
Create a color palette for the artisanal bakery brand “KOVRIGA”. The palette should reflect warmth, craftsmanship, and natural simplicity, inspired by freshly baked bread, kraft paper, and firelight tones. The main concept: red-orange gradients with smooth transitions to warm yellow, beige, and soft cream tones. Accent colors may include deep brown (for baked crusts) and muted terracotta or wheat shades. The palette should feel cozy, authentic, and contemporary, suitable for branding, packaging, and interior design of a bakery. Include 5–7 main colors, each with hex codes, and clearly show primary, secondary, and accent tones. Keywords: warm gradient, bread crust, natural texture, red-orange, golden wheat, kraft paper, minimalist, modern rustic, brand identity, cozy bakery aesthetic.
Айдентика
Generate staff uniforms for “KOVRIGA” bakery employees. Include aprons, shirts, and caps — all featuring gradient patterns (red-orange, yellow-orange, or red-white). The logo “KOVRIGA” appears embroidered or printed in white or beige. Fabrics: linen, cotton, or canvas with soft texture. Lighting: warm, cozy, bakery environment background. Style: artisan yet modern, similar to boutique cafés or craft bakeries.
Generate a modern minimalist menu for “KOVRIGA” bakery café. Background: soft red-orange gradient or yellow-orange with white text. Layout: clean typography (rounded sans-serif, similar to Nunito Sans). Include sections for bread, pastries, coffee, and seasonal items. Place the KOVRIGA logo at the top or as a watermark. Visual style: handcrafted warmth with clear structure, suitable for print and digital display.
Create business cards for the artisan brand “KOVRIGA”. Background: smooth gradient — either red-orange, yellow-orange, or red-white. Text: minimal, white or dark brown font, clean sans-serif typography. Include the logo, contact info, and tagline “Bread That Feels Like Home”. Material: textured matte paper, photographed in soft natural light. Aesthetic: cozy, premium, calm.
Generate branded plates, mugs, and small trays for “KOVRIGA” bakery café. Each item should feature subtle gradient glazing — red-orange, yellow-orange, or red-white. Include minimal logo placement in white or engraved. Style: modern rustic ceramic, slightly imperfect handmade look. Background: wooden table, soft daylight, warm tone photography.
Generate oven mitts, napkins, and kitchen textiles for the artisan bakery “KOVRIGA”. Textiles made of linen or cotton, dyed in red-orange or yellow-orange gradient tones. Embroidered KOVRIGA logo in white. Style: natural materials, warm tones, cozy handcrafted atmosphere. Lighting: soft, daylight from bakery window, wooden background.
Generate a top-down flat lay view of a bakery table inside “KOVRIGA.” Include bread loaves, branded packaging, gradient paper bags, business cards, aprons, menu, and small plates — all with matching red-orange/yellow-orange gradients. Layout: organized, aesthetic composition for brand presentation. Lighting: soft daylight from above, neutral background. Purpose: visual for brand identity presentation, cohesive and calm.




